Strategic Plan 2024-2026

1. Enhance Professional Development: Offer regular training and growth opportunities tailored to employee roles, increasing job satisfaction, retention, and service to students and constituents.
2. Implement Recognition Programs: Acknowledge accomplishments and milestones, fostering a positive work environment that values contributions.
3. Conduct Exit and Stay Interviews: Use feedback from current and departing employees to identify retention challenges and improve workplace policies.
4. Improve Internal Communication: Develop and implement an internal communication plan with intentional channels and means of supporting a positive and fluid communication climate across all campuses.
5. Maintain a Secure Environment: Increase safety preparedness training for employees and enhance risk management processes and services.

Achieve a 6% increase in total revenue

Increase annual grant revenue from $1.2 to
$1.5 million

Increase annual gifts from $275,000 to $300,000

Increase annual donor engagement from 1,024 to 1,500 donors

1. Expand High-Demand Programs: Introduce flexible, short-term, and online programs to attract more students.
2. Strengthen Grant Acquisition: Establish a grant committee, prioritize high-impact grants, provide training for staff and faculty, and form partnerships for joint applications.
3. Increase Donor Engagement: Implement a donor relations/stewardship plan with targeted campaigns and solicitation strategies, build alumni and community relations, and offer naming rights for programs and scholarships.
4. Prepare for Capital Campaign: Strengthen the Advancement, Foundation, and Institutional capacity to effectively launch a capital campaign by 2027.

Increase social media impressions 6% from 321,800 to 341,398

Increase page views 5% from 925K to 971K

Increase total users 5% from 88K to 92.5K

1. Develop Targeted Content: Launch campaigns that highlight SKCTC’s impact on the community through success stories and partnerships, using engaging visuals across social media and newsletters.
2. Engage Actively with the Community: Share impactful success stories to encourage community involvement. Respond to followers and highlight testimonials from alumni and local partners to showcase SKCTC’s influence.
3. Implement Community Outreach: Partner with local media and organizations to co-promote SKCTC’s impact, sharing stories and hosting events to strengthen community ties.
4. Web Traffic: Increase social referrals by leveraging organic social media posts to drive traffic to website, perform a content and structure audit to improve user experience, and incorporate more call-to-action and RFI to promote lead generation.
5. Paid Social: Update ad creative to more current and engaging ad content and develop strategy for branding and program-specific campaigns.

Establish partnerships with 5 local organizations to increase from 68 to 73

1. Align Education with Workforce Needs: Tailor programs to meet current workforce demands to ensure that students graduate with skills that are directly relevant to available jobs, increasing their employability and closing skills gaps in the local economy.
2. Expand Student Opportunities: Provide students with hands-on learning experiences such as internships, apprenticeships, and mentorships in industry specific occupations such as allied health and manufacturing. These experiences are invaluable for career preparation to build professional networks that can lead to employment.
3. Strengthen Relationships with Recovery and Re-entry centers: Create a referral network to increase access to training for the recovery and re-entry populations.  Enhance and incorporate the CLIMB career pathway initiative into the Adult Peer Support Specialist program.
4. Boost Economic Development: Preparing a skilled workforce will play a significant role in attracting and retaining businesses in the region.
5. Enhance Access to Education: Broaden access to education for nontraditional, low-income, or underserved students who might otherwise face barriers to attending college.
6. Support Community Needs: Coordinate with partners on initiatives such as community health, cultural events, or literacy programs to make a meaningful difference beyond just education, supporting community well-being and cohesion.

1. Curriculum development: Employers provide input to shape courses and programs that reflect current industry standards and skill requirements.
2. Work-based learning opportunities: Employers offer internships, apprenticeships, and job-shadowing experiences, giving students hands-on training in their fields.
3. Guest lectures and mentorship: Industry professionals participate as guest speakers or mentors, sharing insights and guidance with students.
4. Job placement and recruitment: Employers collaborate with the college to recruit graduates, participate in job fairs, and support job placement initiatives.
5. Joint research and innovation projects: Employers partner with faculty and students on research and development projects relevant to the industry.

1. Emphasize the Alignment with Industry Needs: Show how CBE directly meets employer demands by producing graduates with specific, measurable skills that are valuable in the job market.
2. Highlight Student Success and Job Placement Rates: Present data from CBE programs at other institutions that show improved job placement, faster time to employment, or higher employer satisfaction.
3. Address Flexibility and Personalization for Students: Explain that CBE allows students to progress at their own pace, making it ideal for nontraditional or returning students who have prior experience and want to advance quickly.
4. Promote Faculty as Key Designers of Competency Frameworks: Involve faculty in the competency development process, giving them ownership and the chance to use their expertise to design relevant competencies and assessments.
5. Provide Support for Developing CBE Materials: Offer resources, professional development, and time for faculty to transition to a CBE model, reducing the workload burden.
6. Encourage Incremental Implementation: Suggest piloting CBE in a single course or a specific competency area to allow faculty to test the approach before a full rollout.

Increase enrollment in existing training programs by 1% from 3068 to 3099

Develop 3 new training programs

Increase employer participation in Handshake by 10 employers

Increase marketing for Education First Employers to recruit 3 new businesses

1. Awareness of Business and Industry Needs: Collaborate with business and industry groups to align training programs with real-world skills in demand. Create a platform for employers to share their workforce needs and collaborate on training solutions.  Conduct needs assessments to identify skills gaps.  Implement surveys/interviews with businesses post-training to evaluate satisfaction and skill applicability. Customized programs or industry certifications can attract more participants by ensuring that the training leads directly to career opportunities and employee development.
2. New Programming: Develop in collaboration with academics, CDL, Lineman, and a pathway in Renewable Energy.  Work with re-entry and recovery populations to define career pathways toward certifications and credentials. Continue researching grant opportunities for new programs and training opportunities.
3. Flexible Training Options: Provide diverse training formats, such as online courses, evening classes, and hybrid models. Flexibility in scheduling and delivery mode makes it easier for working professionals to participate, which can lead to higher enrollment.
4. Financial Assistance to Companies for Incumbent Workers: Enhance awareness of the KCTCS TRAINS program to aid companies in upskilling their employees.  Look for scholarships, grants, or employer-sponsored financial assistance to reduce the cost barrier for students.
5. Strengthen Employer Engagement:  Develop a structured employer engagement and student career services programs that includes regular check-ins and feedback sessions.  Develop awareness campaign of the career services platform Handshake.  Enhance marketing campaign of Education First Employers.